[Spring Festival holiday inventory] Cultural consumption has become a craze, and the ＂New Year in the Museum＂ activity has been launched.

CCTV News:In addition to all kinds of busy shopping and short trips, many people also choose new ways to celebrate the New Year, such as watching movies, exhibitions, visiting museums and soaking in libraries. During the holidays, some large-scale exhibitions and art galleries in Shanghai, Shenzhen and other places opened normally, with the daily passenger flow of Pudong Art Museum reaching 3,000. The Dongyi Art Museum on the Bund is exhibiting 80 works by 29 masters, including Monet and Bonaire. Many citizens came to see the exhibition with their families, and some tourists also came from other places to see it.

Tourist Ms. Yang:Every time I come to Shanghai, I will find one or two art galleries to look at the paintings and enjoy them.

Ms Luan, a citizen of Shanghai:Broaden your horizons. I don’t have to go out of Shanghai, so I think it’s good.

The special exhibitions planned and launched by the major cultural exhibition halls in Shenzhen have also become a hot spot for citizens to rush to punch in. With the help of immersive rendering, image search and panoramic sound, this immersive digital experience exhibition leads the audience to experience the world of patterns in ancient buildings and collections. The audience can enjoy naked-eye 3D "digital cultural relics" up to 5.3 meters and 22 times high-definition magnified cultural relics, and feel the experience beyond the physical cultural relics exhibition.

The Shenzhen Museum is exhibiting "Silk Road Art in Dunhuang Grottoes and Hexi Corridor". According to the requirements of epidemic prevention and control, only 4000 people are reserved every day, but the exhibition is full every day.

Shenzhen, Guangdong citizens:At that time, no matter the color, shape, and the degree of recovery, it looked quite shocking, and I felt that the culture of China was too extensive and profound.

Shenzhen, Guangdong citizens:Time was tight when I went to Dunhuang before, so you can enjoy it slowly at home.

Many places have also launched the "New Year in the Museum" activity, and libraries, theaters and cinemas are full of popularity. Search platform big data shows that during the Spring Festival holiday, the consumption of tourism, culture, entertainment and other services showed a rapid growth momentum, with "post-80s" and "post-90s" as the main consumers. In the top ten popular Spring Festival activities this year, watching movies is still everyone’s first choice. As of 21: 00 on February 6, the total box office of this year’s Spring Festival has broken 6 billion yuan.